Mark has a successful career in the creative field. He studied Direction and Graphic Design. He has been working in the advertising industry for over eight years at InterpublicGroup and Publicis Group
Zuniga's career spanning ATL and BTL marketing, events, social media, print ads, billboards, brand identities, graphic design, packaging design, web design, among others.
In 2002, Mark began his journey at Leo Burnett Worldwide as a Graphic Designer. In 2009, he was an Art Director at McCann WorldGroup. Furthermore, Mark joined the creative teams such as Saatchi & Saatchi Global in 2008, Publicis Worldwide in 2006 and once again at Leo Burnett in 2004 and McCann in 2003. In 2012, Mark switched from advertising agencies to the marketing department of a shopping mall and a University. Recently in 2015, he joined GMG Advertising (Miami, Fl) as an Art Director.
Concerning brands categories, Mark has been worked on projects to different products with Well-known Brands such as Mobil, Chevrolet, JCB Excavators Limited, Americatel, Yell, and DirectTV. Further, he has experience working for the American Market and Latin American Market. Under alcoholic beverage brands, he helped run Backus, Barena, Cuzqueña which belongs to the SABMiller Group -World’s Second-Largest Brewer. In retailers’ category, he worked with the Largest Brands in Latin America such as Mall Plaza, Saga Falabella, Sodimac in department stores, Tottus, Plaza Vea, Wong, Metro in supermarkets category. In brands licensing category, (e.g. Mattel, Marvel, Disney, Snoopy, Hasbro, Peanut, Barney, Ice Age, Open Season and Madagascar). Also in the sports category, Marlins Foundation, Real Madrid Foundation, and Manchester United. Moreover, Amadeus North America, Palace Resorts, Baptist Hospital, Metro PCS and A+MiniStorage to name a few. Furthermore, he created brand identities and marketing support for three recognized chefs, Chef Brian Aaron, Jacquie Marquez on Telemundo and Chef Adrianne Calvo featured on NBC “6 in the Mix” as guest chef.
Mark is an Art Director who is involved in all aspects of the project process. He has over a decade of experience and brings together the various specialties – from strategy to creative and unifies them seamlessly into effective end products. He provides creative and user experience direction, delivering holistic experiences with solid quality and functional consistency. Finally, Mark manages his multiple personal social media accounts through Blogger, (May 2010 to May 2017, where his blog generated more than 70,000 pages viewed and at present 5,000 views per month). Also, Facebook, Twitter, Instagram, LinkedIn, SlideShare, YouTube, Vimeo, Behance, Issue, among others.
Mark as a freelance graphic designer uses a tagline “Expand your business with a freelance marketing support” to provide entrepreneurs with advertising services in order to promote small business and companies in different categories such as construction, entertainment, fitness, nutrition, health professionals, legal services, medical center, real estate, restaurant bar, retail, travel and tourism services, among other industries.
He provides a Marketing Plan makes it easy for you to organize, optimize and measure the performance of your ads which includes Digital Marketing through Search Engine Marketing -SEM (e.g. search Ads, display Ads, Video Ads, app Ads with Google AdWords); E-mail Marketing (e.g. email automation, coupons, surveys, events); Facebook and Instagram campaign (e.g. brand awareness, reach, traffic, engagement, conversions, video views, store visits); and Web Design through WordPress; Motion Graphic Advertising (e.g. GIFs animated). Also, Brand Identity; Print Advertising (e.g. branding material, graphic design, marketing collateral design, package design); and Outdoor Advertising (e.g. trade show collateral, environmental graphic design). Additionally, he can produce Photography and Video, which includes tasks such as audio, color and final edit. Conclusively, he contributes as a service provider by supporting with solid core values and aforementioned advertising capabilities to companies around the world.